4/21/2009

Appraisal Foundation Marketing Material

The Appraisal Foundation has a very nice marketing piece entitled Why Engage a Professional Appraiser? It is a very professionally prepared document, with good graphics and content, and it is not specific to any appraisal discipline. It includes Elements of a Qualified Professional Appraiser (yes appraiser, not appraisal) including eduction, experiences, examination, continuing eduction, ethical standards and accountability. Then it details the elements of a professional appraisal, including impartiality, ethics, full disclosure, confidentiality, competence and independence. It then lists the various disciplines, including personal property appraisers, stating can specialize in various types of personal property such as fine art, jewelry, antiques, general household contents and machinery and equipment.

It is on the Appraisals Foundation website as a PDF. I just posted yesterday about Mark Grove updating his website, this is the type of document and marketing material all personal appraiser should have online and as a hand out. It is an excellent marketing tool and personal property appraiser should take advantage of it

To download the PDF, click HERE.

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