3/23/2011

LinkedIn Growth

LinkedIn, the large business related social network has just released some interesting information in it SEC S-1 prior to its upcoming public offering. Many appraisers are familiar with LinkedIn profiles and LinkedIn groups, but I not sure if all are aware of the growth. The site now has over 100 million users. Check out the infographic below for additional statistics for LinkedIn, such as the growth in mobile usage for the site, or that 20% of the site sectors are service related. These social networks, such as LinkedIn and Facebook are continuing to grow, and all are getting more business friendly and commercialized.

As professional personal property appraisers, we should be active on sites such as LinkedIn and Facebook. Jane Brennom, ISA CAPP have a section in our newly published article in the Journal of Advanced Appraisal Studies - 2011 on the importance of social networking sites and connectivity. As these networking sites grow, they will soon become a portal (if they have not already) for both potential clients looking for appraisers and for networking and general information from our peers and fellow appraisers.

If you are not currently a member of LinkedIn, I encourage to become a member, and after joining to make sure you sign up for some of the personal property appraisal groups such as the Professional Personal Property Group and related sites which focus on collecting, marketing, and legal points of interest. There are some excellent discussions.


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