4/16/2011

Its Worth What?

 
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Fellow appraiser Soodie Beasley sent me a Reuters article from the Hollywood Reported on a new reality based game show called Its Worth What. The show being developed with NBC for this summer blends several TV styles such as the Antiques Road Show and the Price is Right. According to the article, contestants will faces challenges is developing a value of various objects. This is due to the public interest in such shows as Pawn Stars, American Pickers, Antiques Road Show, What the Sell, and a group of auction house reality shows and fascination with "discovery and value".

These shows have been a double edged sword for the appraisal profession. Yes, they raise interest in collecting, but they also have given the impression that appraising items is a simple value opinion with little research or professional considerations.

The Reuters article is short, so I have posted it in its entirety. By the way, Cedric the Entertainer has been announced as the host.


LOS ANGELES (Hollywood Reporter) - Lara Spencer is in search of new treasures - and a network hit.

Enter "It's Worth What," a summer reality series on NBC. The game show, which Spencer created and will executive produce, will tap into America's curiosity with cost and value. In what would seem an "Antiques Roadshow" meets "Price is Right," contestants are taken through a series of challenges where they're tasked with discerning the price of items of varying quality. Cedric the Entertainer will host.

Spencer told a room of reporters gathered at NBCU's summer press day that she's looking to recreate that fascination with discovery and value in big, broad network form. " tap into that cultural phenomenon with 'Antiques Roadshow' and then 'American Pickers' and 'Pawn Stars,'" she said. The latter two have been strong performers for top-rated History, and has spawned at least 10 pawn-themed spin-offs.

It's a fitting next act for Spencer, who hosted "Antiques Roadshow" from 2000 to 2002, before helping to launch syndicated entertainment show "The Insider." Come May, she will transition to a bigger stage as Good Morning America's lifestyle anchor.

As for Cedric's involvement, Spencer says it was an easy choice. "Look at him," she says, tilting her head to man whose diamond stud was glistening. "He's dapper, he's funny, he's hip and he's actually a massive consumer."




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